Dealers AdVisor
About Us
YOUR VIRTUAL AUTOMOTIVE DIGITAL MARKETING & ANALYTICS EXPERT!
We wholeheartedly endorse the viewpoint regarding the crucial role of digital data-driven initiatives and analytics in the realm of automotive dealerships. In today's era of digitization, establishing a robust online presence is indispensable for the prosperity of any business, and automotive dealerships are no exception. Through the adept utilization of data analytics and the execution of potent marketing strategies, dealerships can secure a competitive advantage and engage their target audience in a more personalized and meaningful manner.
Collaborating with specialists proficient in digital marketing and data analytics can further empower dealerships to navigate the intricate nuances of this landscape, surmount challenges, and attain their objectives with greater efficiency. Given that online customers now constitute the primary pool of potential clients for automotive dealerships, it is imperative to stay abreast of the latest trends, technologies, and optimal methodologies in digital marketing.
Ultimately, the effective deployment of data-driven marketing strategies within the automotive retail sphere has the potential to yield substantial increases in traffic, conversions, and sales, thereby paving the way for enduring success for the dealership. Watch our PowerPoint - https://1drv.ms/p/s!Ao6MIXifMCvZgfE0hbP4l2BGxAfqHQ?e=9xIjKt
Our Services
Basic Plan
Off & On-Site Audit related to your online web presence.
- Status Reporting on your analytics performance.
Top Website Search Engines deliveries to your website, like submissions, traffic, conversions ... etc.
- SEO Penetration based on 20 focused keywords page optimizations.
- Competitor Watch AI focused on your keyword performance vs your competition.
- Google AdWords 1-2 Campaigns - Build, run, analyze, and optimize all your AdWords campaigns recurring monthly. This could include Search AdWords, Dynamic Search, Call Campaigns, etc.
- Facebook Business Ads Advanced – Up to 1-2 FB campaigns per month
Standard Plan
- SEO Penetration (Medium Level) based on 50 focused keywords page optimizations.
- Competitor Watch AI focused on your keyword performance vs your competition.
- Google AdWords 3-4 Campaigns - Build, run, analyze, and optimize all your AdWords campaigns recurring monthly. This could include Search AdWords, Dynamic Search, Call Campaigns, etc.
- Facebook Business Ads Advanced – Up to 3-4 FB campaigns per month and if there’s carousel ads, updates to these units are included. Build, run, analyze, and optimize all campaigns recurring monthly. Different ad campaign targeting will be applied to your ads targeting different parts of purchase funnel to better access a variety of your future potential customer base.
Premium Plan
- Google AdWords 5 plus Campaigns - Build, run, analyze, and optimize all your AdWords campaigns recurring monthly. This could include Search AdWords, Dynamic Search, Call Campaigns ...
etc.
*Please note that my fees are based on a flat rate and is not collected based on your spend.
- Facebook Business Ads Advanced – Up to 5-6 FB campaigns or more per month and if there’s carousel ads, updates to these units are included. Build, run, analyze, and optimize all campaigns recurring monthly. Different ad campaign targeting will be applied to your ads targeting different parts of purchase funnel to better access a variety of your future potential customer base.
*Please note that my fees are based on a flat rate and is not collected based on your spend.
Additional Services Available
*Ask me more on this!
- Advanced Email + Text Blast:
Full reporting on all campaigns:
deliverables, opens, unsubscribes ... etc. All email campaigns are UTM’d for Google Analytics (GA) tracking and reporting.
- All SMS text campaigns are given a dedicated tracking #s (N/C) to separate out campaigns from different departments and divisions.
Ask about our Custom Plans!
* Plus much more!
Watch Our PowerPoint.
Watch PowerPoint
Conclusion & Achievements:
Understanding of Brand: In-house model teams are immersed in the brand culture and values, ensuring marketing efforts align closely with the company's identity and goals.
Immediate Communication: Being onsite allows for quick communication and collaboration with other departments, ensuring marketing strategies are well-coordinated with sales and operations. (24 hr support available, 7 days a week).
Tailored Solutions: In-house teams can tailor marketing strategies specifically to the company's needs and target audience, resulting in more effective campaigns.
Cost Efficiency: By avoiding outsourcing costs, an in-house model can be more cost-effective from its inception, with resources allocated directly to the dealer's needs.
Control and Flexibility: With an in-house team, there's more control over timelines, strategies, and creative direction, allowing for greater adaptability to market changes and opportunities.
Achievements over the Past 10 years:
2014 – 2019: Elevated the number 5 Nissan dealer in Canada to the top position for 5 consecutive years.
2021: Secured Top 6 rankings out of 35 dealerships in the BC PMA for 3 Chrysler Vancouver Island dealerships in group.
2021 – 2023: Advanced an independent Island group, including Auto, Service, and Marine divisions, achieving significant sales and gross milestones within the first year:
Auto Division: Increased monthly unit sales from an average of 15 to 55 units, with gross profits rising from $200k to $450k.
Service Division: Enhanced daily ROs from 2-3 to 12-15+, demonstrating substantial growth and efficiency improvements.
Marine Division:
First year (7 months): Gross profits were $2.1 million.
Year 2 with our business model (7 months YTD): Surpassed previous year's performance with gross profits totaling $4.23 million, demonstrating significant growth and success.